Personalized eCommerce Portals are The Magic Wands to Drive Sales

E-commerce customization is the rising trend of online traders who intent to offer a customized experiences to the people visiting their site. This includes using customer information, personal communications, and product recommendations etc. to offer a couturier shopping experience to the customer.

As e-commerce is expected to rose up to a magical number, somewhere around $2.8 trillion in sales internationally by the end of 2018. Therefore, retailers want have to research about and understand the customer behavior online.

Some of the reports suggest that analyzing the behavior and the habit of the international online customers works wonder when it comes to getting transactions. However, it is also believed that online retailers are finding it a little difficult to capitalize on the opportunities to steer conversions, precisely when it comes to customization of the platform. Although, personalization still remains a category specific buzzword, basically in the fashion and beauty domain, as businesses intent to determine the fantastic techniques to serve up suggestions custom-made to consumer liking. This does not really mean they are doing so efficiently. Also, the high volume of e-commerce choices present online poses a challenge for organizations. It is believed that even a single slip-up in the form of bad user experience, costly shipping or a spontaneous website bug can instantly turn away a customer indeterminately.

With a swelling amount of people opting for shopping online, it is believed that the number will just grow. Therefore, this is absolutely the perfect time to invest in the e-commerce experience. A plenty of huge companies have already shifted their gears to crafting their eCommerce platform in very intuitive manner. This is their first step towards bettering the customer experience.

With the advancement of technology most of the companies are setting up their online platforms to enable the customers buy their products, and even use opt for their services online. Through eCommerce mediums the retailers have a better chance of enhancing the bond with the customer. They are in better position to stay connected with the customer. The online platforms make it easier for the companies to exert a pull on the target audience.

However, this is the phase of tough online competition, and every Magento eCommerce Development Company has to be up to the mark to outdo the other. And, one of the key steps to ensure that more people visit your site, and also do the required transactions is offering a stunning eCommerce experience.

This starts with offering a personalized experience to the customers. Frequently, a customer’s engagement with the eCommerce happens to be more multipurpose, social and visual. A plenty of cutting-edge features are to be included in the eCommerce site for the enhancement of the website functionality and the website design.

Therefore, for every online eCommerce firm it is utmost important to skillfully personalize and design the site, so that the customer feels like using it. Plus, it should have the right kind of elements so that the customer gets all the answers that he is searching for in a go. This will allow the customer to make a buying decision quickly. And, a good user experience boosts customer retention as well.
Personalization can even boost the purchase quantity that the customer is looking for. As more targeted buying offers and information will flow out to the customers, hence, there will certainly be greater chances of perusing the customer to shop for more.

3 steps to build a Personalized Customer Experience on your eCommerce site by PrestaShop Official

For example, say a customer has come to buy a laptop, but the website is so tastefully and intelligently built that the user gets some options for the accessories as well like mouse, laptop bag, cooling pad etc. At a tactful point of approximately closing the sale, if the user could throw in some useful product suggestions the probabilities of the company will be in better position to sell more items, and that too in the same transaction. This is a great way to boost the revenue.

A customized user experience is a great way to make the customers feel more valued and special. As the personalized eCommerce site exhibits that the organization actively listens and nicely understands the customer interest and behavior.

Some of the reports suggest that more than 84% of product marketing professional believe that customization definitely enhances the customer retention and loyalty. Therefore more and more online retailers should focus on revamping or enhancing their ecommerce site to make it more personalized. This will not only boost sales and impact the revenue but will also lead to amplified customer attention.

4 Ways to Drive High Sales during the Holiday Season with Effective SEO

What's happening in the Big Data world?

In 2017, a few organizations expanded their services as well as software which interpreted Big Data into visualizations and graphs. This enabled the researchers to collaborate, and utilize data about the common population a little more effectively. This main intent of assimilating, and analyzing the data is to enhance the customer experience. It also enables the leaders to simplify the decision-making process.

The growth of Internet of Things has added numerous fresh sources of Big Data in the Data Management industry, and it is going to be one of the mega Big Data Trends in 2018. Mobile phones, computers, sensors on devices, all produce high quantity of data for the IoT.

Businesses who are ready to mend Big data into valuable Business Intelligence, have got immense opportunities to attain a competitive edge. As Big Data expands, organizations try to keep up with it, however, at times they find it tough to transform the Big data into beneficial insights. BI is undoubtedly the key to remain competitive, and Data Analytics offers the latest information required.

Also, the number of businesses providing Cloud services is going to expand, leading to competitive rates, and this will enable the small firms to make good use of the Big Data.

Here are some top trends and happenings in the Big Data landscape:

  • 1. Personalized Customer Journey

Big data analytics is sure to help various types of business including the e-commerce industries understand their target audience on a more personal level. This will happen through proper tracking of their old buying habits and shopping patterns. Some of the biggest e-commerce platforms, are already using this type of feature, and are trying to map the customer interest using customer account analytics. High-end metrics are used to analyze the conversion funnel, order values, as well as the real-time customer habit tracking.

With the power of Big Data analytics, the customer journey is going to more focused, personalized and specific. Many companies, including the startups are in a better position to utilize the data which can actually help them to generate an ultra-personalized experience for every consumer by making use of the predictive analytics.

And, undoubtedly these sort of tailored insights have the power to boost sales. Businesses who have actually that have applied tactics for purchase proposals and unique offers have started experiencing a good increase in the revenue already! Very soon more and more organizations will realize the importance of making the customer journey more impactful, and using the insights like customer behavior to drive more sales.

  • 2. Analytics will comprise of Visualization Models

Data visualization as well as data discovery are going to be the most trending activities of the Big Data landscape. Data discovery has evolved, and it comprises of the knowledge analysis and relationships along with various interesting techniques of staging data, to expose stringer business insights. Visualization models are quickly stepping up the popularity curve as a result. They are becoming favorites when it comes to translating data into valuable insights. The enhancement of continuously evolving visualization models is an essential part of attaining insights services from Big Data consulting company.

Appealing visualization models are sure to become a favored option for processing bigger data sets just like interesting visualizations engrosses the brains’ capacity for pattern recognition.

  • 3. Gigantic number of commands 

As per the data collected in 2017, more than a 50 million commands were run by users in only three of the main engines. And, the total usage of the engines and commands have increased by more than 162 percent. Though, two of the most quickly growing engines include Presto and Spark.


There’s simply no doubt about the fact that big data is taking us to an optimized, streamlined and a brighter future. Big Data has a lot in store for every kind of business, and it is sure to enhance the level of functionality in a plenty of spheres including customer experience. We all have to be ready to just make the most of the power of Big Data, and to use it in way it benefits our business. 

Leveraging Sessions in ASP.Net Development

HTTP is a stateless protocol which means that whenever a new request is released from the client to the server, the state information of the previous request is lost.

You can store and handle state in several ways in development. Session is among those objects that will help you. Other than Session, Caching and Application objects are also available.

Is Java Important For Hadoop Developers?

Hadoop experts get frequent inquiries from people who want to know the importance of java to become a hadoop developer. Is it really necessary to learn java to become a big data hadoop developer?  

This question excites many developers who wish to be hadoop experts in the future. We will explain it and tell the answer of this question, which is not as simple as it seems.  

The future of hadoop is bright, evolving, and require ways to increase the skills and expertise to make developers more seasoned in their job. To get the insightful answer of this question, it is required to open the history pages of Hadoop.  

Hadoop is an Opensource platform of Apache, which is used to store and process huge data (orders of petabytes). This platform is intended in Java. Hadoop platform was originally created as a subproject of “Nutch”, which is an open source search engine. However, it was conceptualized and become the highest priority project of Apache.   

Understand Hadoop  

Hadoop is an answer to huge data processing challenges. It solves them with the conventional concept of distributed parallel processing, but the approach is new. Hadoop brings a framework to develop distributed applications instead of solving each problem.  

It takes away the challenges of processing and storing the big data in a distributed environment by developing fundamental components, i.e. MapReduce and HDFS.  

HDFS handles data storage. It is a distributed file system that stores any provided data file by splitting it into fixed size units known as “blocks”. Each block offers high availability and fault tolerance through replication of these blocks on distinct machines on the cluster.  

Even if it has all of these complexities, expert Hadoop developers can still avail simple file system abstraction and do not have to bother about how it stores and operates.  

It is not necessary to learn Java in order to process your data on Hadoop (only if you don’t want to become a commiter). Moreover, the programs in most important Hadoop deployments are predominantly designed in Pig or Hive instead of MapReduce.  

If you are already a data analyst, you will find no difficulty in migrating to Hadoop. If you are a programmer, you should know about Java or should know any of the streaming languages on Linux in order to code MapReduce programs.  

Experts are here to assist developers. Hadoop developers can feedback and offer suggestions regarding this post.

Exploring The Java Platform Through Best Java Jobs

With Indian companies emerging into best software development services and solutions companies, especially for outsourced projects and also the local ones, the need for IT professionals has gone up incredibly.

And with Java being one of the most crucial parts of software development, the demand for professionals with in-depth java knowledge is at peak.

Most Indian cities are now well-equipped with companies that house world-class infrastructure to offer Web-enabled solutions and other office-based technology, which have taken giant strides over the years, creating more space for the increasing number of Java jobs in Ahmedabad, Rajkot and other such cities for IT professionals.

Aiming the dart at the right point

Gone are the days where job fairs had a greater weight when it comes to traditional job hiring. Today, through online platforms, finding a great job or even hiring a professional has become quite simple and easy.

Java, which is an evergreen software platform, always is open to producing more and more Java jobs in Rajkot, Ahmedabad and other Indian cities where there are a lot of IT professionals.

By choosing to pick up any of the Java jobs in Rajkot, Ahmedabad and work in an organization where there is more scope to work on multi-level projects, different frameworks and best practices of Java, Java professional developers can grab excellent exposure, exclusive framework handling techniques and product designing, building, and delivery strategies.

What to consider before looking for a Java job?

Before looking for a job, a Java professional has to pick up some important things like:
  • Learning to speak the Java professional language
  • Grasping the basic Java frameworks
  • Understanding the Java best practices
  • Interpreting critical Java issues and solutions
  • Analyzing some peculiar completed java projects
  • Formulating a methodology that best matches self-aptitudes
  • Preparing self to mingle with a group as Java is a teamwork
  • Staying open-minded to learn new java techniques
  • Up to date with Java trends
Java jobs in India have become a great way of accelerating one’s self-domain knowledge and growth. By initiating to understand new trends and thereby implementing strategies to bring them into reality, Java helps a professional to transform into an expert within no time.

Beat the blues and jump into the Java arena to explore the most wondrous side of Information technology that is extremely lucrative yet great!

Hadoop ETL As A Data Retrieval And Security Option

Since last few years, enterprises across private and public sectors have taken a strategic decision to leverage on big data. And the challenge to extract value from their big data is like other conventional problem of filtering business intelligence from transactional data. Enterprises take help of the process that is used to extract, transform and load data into warehouse for subsequent analysis. This process is also known as hadoop ETL.

Hadoop ETL

Big data analysis offers various significant benefits to the business. Major business analysts with global market and complex supply chain have vast insight into customer demand. They do it by analyzing data points collected from business transactions and market information. Moreover, the data required by the company is embedded in economic reports, news sites, discussion forums, social sites, wikis, tweets, blogs and transactions.

By analyzing all available data, decision-makers are able to assess competitive threats, strengthen supply chains, anticipate changes in client behavior, enhance the effectiveness of marketing campaigns and improve continuity of business.

Many of these benefits are not new to companies having mature processes for incorporating BI and analytics into their decision-making. The cost of technologies required to store and analyze big data has dropped because of open source software used by companies. Now, companies don’t have to focus on relevancy of data, but the way to extract the most value from all available data.

To ingest, store and process big data, companies need a cost-effective infrastructure through which they can easily scale with data amount and scope of analysis. The traditional ETL process helps companies in extracting data from multiple sources, and then cleanses, formats, and loads data into warehouse to perform analysis.

Core component of Apache hadoop is an open source distributed software platform used for storing and processing data. New Hadoop update brings loads of features for hadoop operators and developers. Let’s learn about these features in detail-

For hadoop operators, it brings-
  •     Smart configuration
  •     YARN capacity scheduler
  •     Customized dashboards
For hadoop developers, it brings-
  •     Fast and simple SQL Editor for Hive
  •     Complete new experience for Apache Falcon
  •     Easy Pig editor and web based HDFS browser
Most companies are facing new challenges related to data integration, i.e. incorporating data from social media and unstructured data into BI environment. With Hadoop ETL technology, companies can avail cost-effective and scalable platform for including big data and preparing it for analysis.

Asp.Net MVC Developers Building Cloud Optimized Apps With Unified Programming Model

MVC or Model View Controller pattern is one of the famous design patterns that help mvc developers in building easy-to-maintain applications. MVC framework promotes code recycling and testability. The platform is built on top of the runtime and follows the pattern of MVC design. In this story, you will learn major features in mvc 6.

MVC design pattern has three major components- Model, View, and Controller. 

Model is the layer that represents the data of the app. View represents the presentation layer or UI layer. Controller layer holds the business logic of the user app. 

The design pattern of MVC enables user to separate the concerns and makes the app code simpler to maintain and test. MVC 6 is the current version of the framework that eliminates dependency on system.web.dll. This means user need to include the namespace. MVC 6 offers leaner framework, lowers resource consumption, and brings faster startup time. It becomes inexpensive after the removal of dependency on System.web. 

Professionals have intended the MVC 6 framework for the cloud. Users can take advantage of cloud optimized framework and have different versions of the CLR reside for distinct websites running inside the cloud. Developers have unified the Web API frameworks and MVC into single programming model with 5. User can also avail support for OWIN abstraction with MVC 6 that includes Web Pages and Web API to expel the overlap between the three frameworks. 

Major components and features of 5:

  • Cross-platform runtimes
The combination of .net CoreCLR and .net framework offers flexibility to developers in running apps with the current version deployed without affecting each other. Applications can run across platforms even if the operating system is different with dependencies. 
  • Dynamic compilation 
There is now a streamlined process that includes simple edit to code, browser refresh, and saving changes, with the option to use other code editors available in Visual Studio interface. 
  • Cloud ready configuration 
There will be no use of web.config files for configuration values in .net 5 with a latest system to request named values from a larger range of sources, like XML, JSON, etc. that deploy apps in a host environment without publishing test values. 

Professional MVC developers can avail the preview of 5 in Visual Studio CTP 6 release that also comprises of latest project templates, enhanced system references, task runner explorer tool, etc.